Here are a couple of those principles:
The first I want to talk about is "Grounding". This term is used primarily in sketching or drawing. In scrapbooking it refers to using embellishments (be it a strip of paper or paper flowers) along the bottom of your project. This will effectively draw your eye down allowing you to sweep the entire page.
The second is know as the "Visual Triangle". When applied to scrapbooking you want to draw a triangle across your page. (invisible triangle, don't go doodling triangle on all your pages) Where the points come together place small groupings. Place your photos or journaling inside these points. Surrounding your photos with groupings of embellishments will help draw the eye to the most important part of your page....The Memories.
Some of my favorite paper companies have come out with some really awesome embellishments that are great for layering. Check them out.
So, What do you think? Have you used these principles or are you going to try them? What do you think about these new products? We would love to hear from you.